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Wilmax England joins Cedabond: Expanding opportunities for UK hospitality

Wilmax England has reached an exciting new milestone—becoming an approved supplier within the Cedabond network. This achievement further solidifies Wilmax’s growing influence in the UK hospitality sector and marks a major step forward in providing industry professionals with premium, innovative tableware solutions.

A Partnership Built on Quality and Innovation

Since 2010, Wilmax England has been committed to delivering tableware that blends style, durability, affordability, and sustainability. Over the past two years, WhitCo’s Customer Experience Centre has played a vital role in product development by testing and refining Wilmax products in real-world hospitality environments. Chefs, restaurant operators, and industry professionals have provided invaluable feedback, helping shape a range that meets the highest standards of performance and presentation.

Now, with the support of Cedabond—a leading UK buying consortium for catering equipment suppliers—Wilmax England is set to reach even more hospitality businesses, offering Cedabond members enhanced access to its carefully curated collection of high-quality porcelain, glassware, cutlery, and more.

A Seamless UK Experience for Wilmax Customers

Wilmax England’s UK operations are designed for efficiency and convenience. With its showroom, shop, office, and warehouse all located in a single hub, industry professionals can browse products, create tabletop setups, and receive tailored quotations. In many cases, they can even purchase and arrange same-day delivery. This integrated approach, which has already benefited WhitCo’s customers, is now available to Cedabond members—offering them an effortless way to explore, select, and implement Wilmax tableware solutions.

Fast, Reliable Ordering & Delivery

Expanding the Wilmax England network in the UK through WhitCo follows a proven model of strategic brand partnerships. Now strengthened by Cedabond’s framework, this collaboration ensures that Wilmax products are more accessible than ever. Stock is readily available for immediate or same-week dispatch within the UK, while orders from European warehouses can be fulfilled within 4-6 weeks. Larger international shipments are processed within 6-8 weeks, ensuring a seamless supply chain for hospitality businesses.

Looking to the Future

The partnership between Wilmax England, WhitCo, and Cedabond is built on a shared vision—supporting industry professionals with high-quality, functional, and beautifully designed tableware. By expanding its UK network, Wilmax is reinforcing its commitment to helping hospitality businesses elevate their dining experiences while ensuring partners benefit from competitive pricing and industry-leading customer support.

As Wilmax continues to grow within the UK market, WhitCo is proud to play a key role in its journey. Stay tuned for more updates as we continue to bring innovation, elegance, and efficiency to the UK hospitality industry.

For more information on Wilmax England’s UK stock and product range, visit whitcoltd.com/wilmax or wilmax.uk.