We’re excited to announce that David Fletcher C.F.S.P. has joined WhitCo as Associate Director, tasked with leading and expanding our service and maintenance division across the UK and Northern Ireland.
David brings a rich and varied background, having grown up in his father’s pubs before building his own career as a chef, publican, and later a foodservice professional. His journey includes notable positions such as Area Sales Manager at Electrolux Professional and roles in Sales, Design, and Project Management at The Upnorth Group—his primary distributor at the time.
Over the past 13 years, David played an instrumental role in the growth of First Choice Group / PartsTown UK, managing service companies nationwide and across Ireland. His hands-on experience, industry insight, and natural leadership make him a perfect fit for WhitCo’s next chapter.
David’s arrival coincides with a significant moment for WhitCo, as we expand our service offering under the newly rebranded WhitCo Service division. This restructure supports our growing portfolio of exclusive global brands—LightFry™ Commercial Airfryers, DEBAG™ Bakery Ovens, Tilia™ Hospitality Furniture, and Wilmax England™ Tableware—ensuring each is backed by robust technical support and responsive customer care.
We’re delighted to welcome David to the team and look forward to the expertise and energy he brings.
For service enquiries or to learn more about WhitCo Service, contact: hello@whitcoltd.com.